Data science conquers the customer journey and sales funnel

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    Data science is crucial for the marketing sector and Konnecto is using different instruments to analyze consumer behaviorData science is crucial for marketing, and Konnecto uses different instruments to analyze consumer behavior. Suggesting COVID-19 has permanently changed consumer attitudes and habits would be an understatement. A startling 67 percent of consumers claim that since the pandemic began, their online spending has increased. Additionally, there were 900 million